The Good Ecommerce Dictionary
Aprende a Linguagem do Ecommerce
Estás a iniciar a tua jornada no ecommerce e ainda não compreendes toda a terminologia usada na indústria? O Dicionário de Ecommerce da Good está aqui para te ajudar!
Simplificámos os termos mais complexos e preparámos as definições mais claras e simples para te ajudar a entender melhor o mundo do ecommerce. Navega no nosso dicionário e aumenta o teu vocabulário de ecommerce ao mesmo tempo que ficas a par das últimas novidades do setor!
m
Mobile Commerce (m-commerce)
Mobile Commerce (m-commerce)
Electronic commerce conducted via mobile devices, such as smartphones and tablets.
Marketplaces
Marketplaces
Marketplaces are online platforms where several sellers can list their products or services for sale and consumers can browse and buy them. That is, they act as intermediaries between consumers and sellers.
Through marketplaces, sellers can reach a large audience of potential customers without having to create their own website and can benefit from the infrastructure provided by the marketplace. On the other hand, shoppers can find a wide variety of products and benefit from competitive prices.
n
o
Omnichannel
Omnichannel
A sales strategy that integrates different sales channels, such as physical stores, online, and mobile, providing a consistent shopping experience.
Online Reputation
Online Reputation
The public perception of a brand or company based on reviews, comments, and customer experiences on the internet.
Opt-out
Opt-out
The process by which users can unsubscribe from marketing communications.
Opt-in
Opt-in
Permission given by users to receive marketing communications, such as newsletters or promotions.
Online Store
Online Store
A website or digital platform where products or services are made available for sale.